Influence

noun

the capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.

We've all heard this word thrown around million times on social media, but do we really know what it means? Beyond the world of Instagram celebrities and sponsored posts, do you know how to build and maintain influence in a way that gets you noticed online and stimulates sales in your business?

In this guide, you can brainstorm what it takes to build your business influence in digital spaces, how to use social media to build an audience, and so much more!